Personal Branding
Personal Branding

In business, impressions matter.  Your personal and leadership values impact how you are perceived by key players within the organization and affect your mobility.  If you neglect or lose control of your image, you risk fading into the background.

Branding embodies know-how, value, and perception.  You want to stand out as a well-respected, “go-to” person who consistently delivers.

Take the time to evaluate your own brand.

The Cyrus Consulting Group works with professionals on all organizational levels to define what makes them distinct.  This includes identifying your unique strengths, abilities, vision, values, and goals.  We challenge you to align your expertise with relevant opportunities to shine and produce the strongest results.

We deliver these programs through one-on-one sessions or workshops.

Differentiate to Gain a Competitive Edge and Advance SM

Realize your marketability. Conduct an inventory of your areas of expertise and evaluate your professional image.

During this program, you will identify:

  Your Six Work Faces and how they influence your credibility
  The right roles for a good fit
  Your target audiences and how to get their attention
  How to increase your market value
  How to distinguish your unique talents from others

Branding Your Job Search SM

Sending your resume blindly to dozens of prospective employers is not an effective job search strategy.  Your goal is to reach the top of the pile and get an interview for the right job.

The goal of this program is to create a compelling message for hiring managers and appropriately focus your job search.

This hands-on program covers five key areas:

  Discovering useful job search tools and information
  Developing your “job-fit” checklist to evaluate potential opportunities
  Creating and fine-tuning your message for use in various mediums
  Identifying the relevant achievements to boost your marketability and draw interest to your profile
  Discussing job portfolio tips to help you stand out from the crowd

Job Search Packages

You need a crisp portfolio to respond quickly to career opportunities.  Preparing for advancement requires effective planning and communication materials that highlight your talents.

The Cyrus Consulting Group prepares customized mid-career, manager, and executive-level job search portfolios that set you apart from the competition.

Our expertise in preparing job search packages for senior professionals, across a broad spectrum of industries, produces exceptional results.  Your goal is to move ahead, so we conduct a one-on-one consultation with you to uncover your strengths, experiences, accomplishments, and interests.  The result is a winning package that advances your career.

Networking Tools

Eighty to ninety percent of all "next" jobs are found by networking.  The Cyrus Consulting Group works with professionals to make the most of reputable career networking opportunities.  We help you create a compelling, up-to-date, well-written profile that showcases your professional accomplishments.  Our firm also analyzes existing profiles to fine-tune your message and ensure that you are utilizing networking sites optimally.  We provide the tools to increase your visibility and develop a consistent personal branding message.